Research & Analysis

Research & Analysis

AI’s Environmental Footprint: The Hidden Costs of AI on Energy, Water, and Equity

Jordan Miles

By: Jordan Miles

Thursday, June 12, 2025

Jun 12, 2025

4 min read

Power plant image.
Power plant image.
Power plant image.

Behind AI’s breakthroughs is a growing environmental bill; standards and greener data centers can bend the curve. Photo Credit: Quartz

Key Takeaways

  • Significant Resource Consumption: AI development and deployment consume massive amounts of energy for computing power and substantial volumes of freshwater for data center cooling.[1, 2]

  • Material and E-Waste Challenges: The hardware powering AI relies on critical minerals and generates increasing amounts of electronic waste, contributing to mining impacts and pollution.[1, 2]

  • Uneven Distribution of Burdens: The environmental costs of AI, including resource strain and pollution, are often disproportionately borne by regions with vulnerable communities and less stringent regulations.[2]

  • Urgent Need for Transparency and Policy: Standardized measurement, mandatory disclosure of environmental impacts, and comprehensive regulations are crucial to mitigate AI’s ecological footprint.[1]

  • Pathways to Sustainable AI: Developing energy-efficient algorithms, optimizing data center locations, powering infrastructure with renewables, and embracing circular economy principles for hardware are key solutions.[1, 2]

The rapid expansion of artificial intelligence (AI) promises transformative benefits, yet its environmental cost demands strategic attention. This technological leap carries a significant and often overlooked ecological footprint, from energy demands to water consumption.

The Hidden Costs: Energy and Water Demands of AI

The environmental impact of artificial intelligence stems primarily from the intensive resources required to power and cool its foundational infrastructure: data centers. Training a single large language model (LLM), such as GPT-3, is estimated to consume over a thousand megawatt-hours of electricity, generating carbon dioxide emissions equivalent to hundreds of tons.[2] This energy demand for advanced AI workloads can be seven to eight times higher than typical computing tasks. Furthermore, the rapid expansion of AI necessitates a continuous increase in computing power, with demand doubling every few months, placing immense pressure on global energy grids and often increasing reliance on fossil fuels.[1, 2]

Beyond energy, AI's thirst for water is equally substantial. Data centers, which house AI servers, rely on vast quantities of freshwater for cooling their electrical components to prevent overheating. For instance, training GPT-3 alone consumed an estimated 700,000 liters of fresh water, a volume comparable to the daily cooling needs of a nuclear power plant.[1, 2] Microsoft's overall water consumption, significantly impacted by its AI development, increased by 34 percent in 2022.[1] This reliance on local water supplies can exacerbate water scarcity in already stressed regions, affecting both ecosystems and human communities.[1, 2]

Material Footprint and Electronic Waste

The environmental toll of AI extends beyond energy and water to the physical materials that comprise its hardware. The microchips and powerful Graphics Processing Units (GPUs) essential for AI models require critical minerals and rare earth elements, whose extraction is often associated with environmentally destructive mining practices. The rapid obsolescence cycle of AI hardware, driven by continuous innovation and the release of new, more powerful models every few weeks, further contributes to a growing problem of electronic waste (e-waste). This e-waste, often containing hazardous substances like mercury and lead, frequently ends up in developing countries for disposal, creating additional environmental and health crises in vulnerable communities.[1, 2]

The Uneven Distribution of AI’s Environmental Burdens

The environmental impacts of AI are not uniformly distributed; instead, they often fall disproportionately on marginalized communities and less developed regions. Data centers are strategically located in areas offering cheap land, abundant (often subsidized) energy and water, or more permissive environmental regulations, creating what some refer to as "AI sacrifice zones".[2] This geographic concentration exacerbates existing environmental injustices, straining local water resources, increasing reliance on fossil fuels in nearby power grids, and funneling e-waste to regions with inadequate disposal infrastructure. The global rush for AI development frequently overlooks these localized ecological and social burdens, raising critical ethical questions about equitable resource distribution and environmental justice.[1, 2]

Charting a Path Toward Sustainable AI

Addressing the significant environmental footprint of AI requires a multi-faceted approach involving policy, industry, and design innovation. The United Nations Environment Programme (UNEP) highlights several key recommendations to foster sustainable AI development. Firstly, there is an urgent need for standardized procedures to measure AI's environmental impact, alongside regulations requiring companies to disclose their direct ecological consequences.[1] From a technological standpoint, developing more energy-efficient AI algorithms and hardware, optimizing data center locations for cooler climates or renewable energy access, and implementing water-efficient cooling systems are critical. Furthermore, embracing circular economy principles for AI hardware—through reuse and recycling—can mitigate material consumption and e-waste. Policy frameworks that integrate AI-related policies into broader environmental regulations are also essential to ensure that AI contributes positively to the planet.[1, 2]

What to watch

For decision-makers in technology and sustainability, the focus must shift towards implementing verifiable metrics for AI's environmental impact and advocating for robust policy frameworks. Watch for emerging standards in transparent reporting of energy and water consumption by AI developers, and for policy initiatives that incentivize sustainable data center practices. Prioritize investments in greener hardware and algorithmic efficiency, and engage with research on AI's potential for environmental good, ensuring its benefits outweigh its ecological costs.

Why this matters

Understanding AI's environmental impact allows for informed choices about technology use and supports demand for more sustainable practices from tech companies. This awareness is crucial for advocating for a healthier planet alongside technological progress. It is important that organizations proactively address AI's environmental footprint as it is becoming a strategic imperative for long-term sustainability and regulatory compliance. Investing in sustainable AI practices can reduce operational costs, enhance brand reputation, and mitigate risks associated with resource scarcity and environmental policy shifts, securing a competitive and responsible position in the future.

Sources

  1. Zewe, Adam. "Explained: Generative AI's environmental impact." MIT News, January 17, 2025. https://news.mit.edu/2025/explained-generative-ai-environmental-impact-0117

  2. Radwan, Golestan (Sally). "AI has an environmental problem. Here's what the world can do about that." United Nations Environment Programme (UNEP), September 21, 2024. https://www.unep.org/news-and-stories/story/ai-has-environmental-problem-heres-what-world-can-do-about

  3. Bashir, Noman et al. "The Climate and Sustainability Implications of Generative AI." 2024.

Share this article

Related Articles

Related Articles

Related Articles

Subscribe to PromptWire

Don't just follow the AI revolution—lead it. We cover everything that matters, from strategic shifts in search to the AI tools that actually deliver results. We distill the noise into pure signal and send actionable intelligence right to your inbox.

We don't spam, promised. Only two emails every month, you can

opt out anytime with just one click.

Copyright

© 2025

All Rights Reserved

Subscribe to PromptWire

Don't just follow the AI revolution—lead it. We cover everything that matters, from strategic shifts in search to the AI tools that actually deliver results. We distill the noise into pure signal and send actionable intelligence right to your inbox.

We don't spam, promised. Only two emails every month, you can

opt out anytime with just one click.

Copyright

© 2025

All Rights Reserved

Subscribe to PromptWire

Don't just follow the AI revolution—lead it. We cover everything that matters, from strategic shifts in search to the AI tools that actually deliver results. We distill the noise into pure signal and send actionable intelligence right to your inbox.

We don't spam, promised. Only two emails every month, you can

opt out anytime with just one click.

Copyright

© 2025

All Rights Reserved